It’s based on what you do and why you do it - who do you want to attract? How will your clients feel when they work with you? It helps you tell your story - what inspires you and makes you different to your competition?

…that idea has to be brought to life as you don't regret what you do, you regret what you don't. Right?

Let’s be honest, IT can be a bit frustrating and well, a little bit dull.

My thoughts instantly turned to the fact that I can no longer touch my toes…

Every business deserves great photographs!